Search results : 1513
Refine your search| IRIS 1998-3:1/18 [CH] Sponsorship before the Television News Broadcast | |
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Between the end of the advertising block and the TSR (Télévision Suisse Romande) television news broadcast, SSR (Société Suisse de Radiodiffusion) broadcast a sequence lasting approximately 20 seconds showing a sailing boat with the Omega logo on its sail, the same logo in the bottom left-hand corner of the screen and figures showing the time in the bottom right-hand corner, to a background of classical music. A similar sequence had been broadcast on SF DRS (Schweizer Fernsehen DRS) before the "10 vor 10" information broadcast, using the "Swatch Timing" brand-name. The Federal Communications Office... |
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| IRIS 1998-3:1/16 [DE] Agreement between the Federal States on Broadcasting - Change on the Way | |
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The Agreement between the Federal States on Broadcasting which regulates public and private broadcasting concerns in Germany (originally adopted on 31 August 1991 and last amended by the third revised version of 26 August 1996/11 September 1996 - see IRIS 1996-8: 12) is to be up-dated. A draft version of a fourth Agreement between the Federal States to amend their existing Agreements on Broadcasting was submitted for discussion by the Länder on 16 January 1998. In addition to bringing in new regulations on certain forms of advertising, media services and data protection, the new version is primarily... |
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| IRIS 1998-3:1/13 [EE] Advertising Act Enters into Force | |
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On 1 January 1998, the Advertising Act entered into force in Estonia. The Act consists of four chapters and 27 Articles. Under "advertising" the Act understands information "intended to increase the sales of products or services, to promote an event or idea, or to achieve a set objective in some other field, and which is distributed by a publisher of advertising for payment or upon other corresponding considerations". The "publisher of advertising" is a term that is explained as "the public performer of an advertisement, demonstrator to community, producer, mediator or signee of an advertisement... |
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| IRIS 1998-3:1/8 [DE] Commercial breaks - Court of Justice Asked for Preliminary Ruling | |
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On 17 December 1997, the Stuttgart Appeal Court (Oberlandesgericht Stuttgart) suspended proceedings in the dispute between the ARD (the first public television channel) and the private channel Pro 7. At the same time, it put several questions concerning interpretation of the revised "Television without Frontiers" Directive (Directive 97/36/EC) of the European Parliament and of the Council of 30 June 1997 to the Court of Justice of the European Communities in Luxembourg, in accordance with the preliminary decision procedure provided for in Article 177 of the EC Treaty. The case concerns an application... |
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| IRIS 1998-3:1/2 [DE] Comparative Advertising on the Web - Court Rules on Liability for Link | |
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In a judgment given in proceedings for an injunction on 22 September 1997, the Regional Court in Frankfurt/Main (Landesgericht - LG - Frankfurt) ordered a German firm to delete an Internet link to a web-site which carried comparative advertising. The firm, a subsidiary of a Japanese company, had included on its site a link to the site of another, American subsidiary, on which two software products were compared. Comparative advertising is banned in Germany, but permitted in the United States. The Web site material itself had been originated in America, but the court decided that the link constituted... |