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IRIS 2004-8:1/29 [SE] Overruns of Advertising Time in TV Broadcasts Allowed

Sweden has made amendments to the Radio and Television Act to the effect that short overruns of the permitted advertising time per hour can be accepted if they were unforeseen. Sweden has stricter rules on the amount of permitted advertising than is stipulated in the "Television Without Frontiers" Directive. According to the Swedish Radio and Television Act, advertising may be broadcast for not more than 8 minutes in each clock hour. In television broadcasts this amount may be extended to not more than 10 minutes during broadcasting hours between7.00 p.m. and midnight. The amount of advertising...

IRIS 2004-8:1/28 [RU] Beer Advertising Restricted

On 20 August 2004 President Putin signed the Statute amending the Statute On Advertising of 18 July 1995. The new Statute, adopted earlier by the State Duma, entered into legal force 10 days after the date of its publication. The new Statute imposes a number of restrictions on advertising of beer and beer-based products. The Statute regulates both the content and rules of placement of beer and beer-based product advertisements in the mass media. Such advertisements shall not contain information assuring viewers that the drinking of these beverages is harmless and (or) healthy, thirst-quenching,...

IRIS 2004-8:1/22 [IE] Ban on Political Advertisements and Pre-election News Reports

The BCI, which is the regulatory authority for the commercial broadcasting sector, has acted in recent months to prevent certain advertisements and news items being broadcast. With regard to advertisements, the BCI in June 2004 banned advertisements for an anti-war concert. It did so on the basis that they contravened the Radio and Television Act 1988, which prohibits political and religious advertising and advertising in relation to a trade dispute (see IRIS 2001-7: 9, IRIS 2003-2: 11, IRIS 2004-3: 10). The concert was planned to take place in advance of the visit to Ireland of President Bush....

IRIS 2004-8:1/18 [GB] Regulator Publishes Criteria for Promoting Effective Co- and Self-regulation

The Office of Communications (Ofcom) is required by the Communications Act 2003 to promote the development of effective forms of co- and self- regulation (for the Act see IRIS 2003-8: 10). After consultation, Ofcom has now published its approach and the criteria that will be used for promoting co- and self- regulation. The criteria in fact mainly cover co-regulation rather than self-regulation where it is noted that there is an absence of regulatory oversight; examples given of co-regulation are the regulation of telecommunications premium-rate services, arrangements for dispute resolution and...

IRIS 2004-8:1/9 [CZ] Amendment of Broadcasting Law

The Parliament of the Czech Republic passed an amendment to the Broadcasting Act aimed at the transposition of European Community law. The amendment clarifies some terms of the broadcasting law in compliance with the "Television Without Frontiers" Directive. The amendment contains specific criteria to identify the jurisdiction over broadcasting as provided in the Directive. A chain of criteria is set out to determine whether a television broadcasting organization is to be regarded as being established in the Czech Republic. The objective of these cascading criteria is to ensure that the subject...