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On 1 September 2005 the National Broadcasting Council (NBC) adopted a position on the Issues Papers presented by the European Commission, in the framework of the public consultation on the revision of the "Television without Frontiers" Directive. The adopted documents have been sent to the Commission. The NBC supported the basic premise that the new Directive should include regulations that will be technologically neutral and will take into account media convergence, and that a complex and integrated approach to the Information Society and to audiovisual media services was necessary. It also supported...

In December 2005, the Parliament amended the Закон за радиото и телевизията (Radio and Television Act, see IRIS 2002-2: 3) without prior consultation among the professional media community and with the Parliamentary Commission on Civil Society and Media. The new provisions concern the duration of advertisements of the public service broadcasters - the Bulgarian National Television (BNT) and the Bulgarian National Radio (BNR). According to the new rules the duration of advertisements of the public operators was equalled with the duration of advertisements by commercial broadcasters: “The total duration...

The British regulator, Ofcom, has upheld complaints in a significant decision relating to advertising breaks in the series `Lost' broadcast by Channel 4. A number of viewers and one television company had complained about the amount of advertising and the placement of commercial breaks in the imported US series. The net length of each episode, without breaks, was around 41 minutes; it was however placed in a 65 minute slot. It contained three advertising breaks, usually of 3 minutes 50 seconds each with a longer end break of 5-7 minutes. In addition, sponsor credits and programme trailers were...

According to a survey by the Gemeinsame Stelle Programm, Werbung, Medienkompetenz der Landesmedienanstalten (Joint body on programming, advertising and media competence of the regional media authorities - GSPWM), the rules on isolated advertising spots are, in most cases, complied with by German private broadcasters. After random checks on 15 private TV broadcasters, the GSPWM found that isolated spots are mainly broadcast in the form of split-screen advertising. This system, in which the screen is divided into an advertising section and a programme section, is admissible under Art. 7.4 of the...

On 29 August 2005 the Public Television of Azerbaijan started broadcasting on a regular basis. It was established by the Statute “On public television and radio broadcasting” signed into law by President Ilham Aliyev on 28 September 2004. On 5 November 2004 the President of Azerbaijan issued the Decree on implementation of the Statute. These Acts established legal and organizational guarantees of functioning of public broadcasting. The Statute includes 6 chapters and consists of 26 Articles. It provides for the aims and principles of public broadcasting, the legal status, the rights and duties,...