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IRIS 2024-4:1/7 [IT] For the first time, AGCOM imposes a fine of more than one million euros on social network X for prohibited online gambling advertising

The Italian Communications Authority (AGCOM) has, for the first time, sanctioned the Twitter International Unlimited Company, owner of the video-sharing platform X, for violating the ban on gambling advertising, pursuant to Article 9 of the Dignity Decree, imposing a fine of EUR 1 350 000.00. In particular, following numerous reports of alleged violations of the ban on online gambling advertising, AGCOM initiated and concluded a sanctioning procedure finding nine violations, one each for nine individual accounts, all marked with the blue tick. These violations related to content of an advertising...

IRIS 2024-4:1/16 [RU] Ban on advertising revenues for “foreign agents”

Amendments to the federal statutes on “foreign agents”, on advertising and on the mass media were adopted by the State Duma on 28 February and signed into law on 11 March 2024. They introduce a complete ban on advertising in the “information resources” of legal and physical entities listed by the Russian authorities as “foreign agents” (see IRIS 2022-10:1/7). The ban includes advertising in the media outlets published by these “foreign agents”, their social media channels, blogs and individual web pages. The administrative fine for Russian businesses...

IRIS 2024-3:1/6 European Parliament adopts proposed regulation on the transparency and targeting of political advertising 

On 27 February 2024, the European Parliament adopted, by 470 in favour to 50 against (and 105 abstentions), the proposal for a regulation on the transparency and targeting of political advertising. This much-anticipated proposed regulation was first published by the European Commission in November 2021, and had been planned to enter into force by April 2023, a year before the 2024 elections to the European Parliament, to be held on 6-9 June 2024 (see IRIS 2022-1/12). However, the legislative procedure moved slower than planned, and in February 2023, amendments were adopted by the parliament on...

IRIS 2024-3:1/23 CJEU rules on TV advertising time limits

In a decision of 3 February 2024 in case C-255/21 (Reti Televisive Italiane) concerning the interpretation of Article 23(2) of the Audiovisual Media Services Directive (AVMSD) and the limits it imposes on broadcasting time for advertising, the Court of Justice of the European Union (CJEU) ruled that announcements promoting radio programmes shown on television channels belonging to the same broadcasting group do not, in principle, constitute promotion of the television broadcaster’s "own" programmes.  The decision followed supervisory measures taken by the Italian broadcasting...

IRIS 2024-3:1/24 [DE] Media authority’s complaint about RTL split-screen advertising upheld

On 7 February 2024, the Verwaltungsgericht Hannover (Hanover Administrative Court – VG Hannover) rejected an appeal by the television broadcaster RTL against a complaint lodged by the Niedersächsische Landesmedienanstalt (Lower Saxony state media authority – NLM). The complaint concerned an alleged breach of the requirement for clear visual separation of advertising and programme content during "split-screen" advertising broadcast during an RTL television programme. "Split-screen" advertising for a smartphone, in which editorial content and advertising were...