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IRIS 1995-8:1/29 [NL] Proposals for Liberalisation of Media Act

By letter of 26 June 1995, the Dutch government sent proposals to the Parliament on the liberalisation of the Media Act. The proposals include the creation of local and regional private commercial television and a statutory regulation of advertising on local and regional private commercial radio and television. These amendments are planned to take effect starting 1 January 1996. Changes that are to take effect in the longer term (starting 1 January 1997) include the liberalisation of distribution infrastructures. A further liberalisation of the regime for national broadcasters (private and public)...

IRIS 1995-8:1/26 [GR] New Law on Private TV and Local Radio

On 3 August 1995 the Greek Parliament has adopted a law 'on the legal status of private TV and local radio, regulation of matters related to the electronic (i.e. radio and TV) market, as well as other arrangements'. The law is divided into four parts; Chapter A deals with private TV, Chapter B with local radio, Chapter C concerns matters related to the electronic market (radio and TV) and the press. The final Chapter, D, regulates matters related to the Ministry of Press and Mass Media, the legal entities under its supervision and to the National Broadcasting Council. The provisions concerning...

IRIS 1995-8:1/21 [DE] The Federal Court Maintains the Ban on Benetton's Advertising Campaign, Considered to Be Illegal on Moral Grounds

The Federal Court of Germany (Bundesgerichtshof) has endorsed a decision taken by the Regional Court (Landgericht) of Frankfurt on 6 July 1995 in which it stopped an advertisement and brochure campaign by the Italian clothing company Benetton. Three advertising themes were used in the case as a representation of the whole campaign. They portray an oil-soaked duck floating in an oil slick, hard working children in the Third World and unclothed parts of the human body bearing the stamp "H.I.V. Positive". The slogan "United Colors of Benetton" appears in the bottom right-hand corner of each advertisement...

IRIS 1995-8:1/16 EFTA Court: Advertising Freedom Acknowledged

In its advisory opinion of 16 June 1995, the EFTA Court has ruled that the «Television without Frontiers» directive (89/552/EEC of 3 October 1989) - which is integrated into the EEA Agreement - must be interpreted as precluding a general prohibition imposed on an advertiser, whereby he is prevented from showing an advertisement contained in a television programme of a broadcaster established in another EEA State. The prejudicial question to the EFTA Court arose as a result of a disagreement between the Norwegian Consumer Ombudsman and the Norwegian subsidiary companies of Mattel and Lego. The toy-manufacturers...

IRIS 1995-8:1/6 Parliamentary Assembly: Recommendation on the Power of the Visual Image

On 30 June 1995, the Parliamentary Assembly of the Council of Europe recommended a number of actions that could be undertaken by the Committee of Ministers of the Council of Europe or the Council of Europe member States to counteract the effects of violence in the media, in particular its portrayal in television, video, film, advertising, photography and computer programmes. Self-regulation and the adoption of codes of conduct by television programme makers, news editors, film makers and makers and distributors of films, video games and computer programmes together with educational measures in...