Search results : 1513

Following a consultation process carried out by the Broadcasting Authority at the beginning of this year (see IRIS 2007-5: 15) and after having gone through the feedback it received, the Authority is requesting programmes concerning immovable property to conform, with effect from 1 October 2007, to the following: a) The programme in question does not contain surreptitious advertising; b) No logos or shop fronts of estate agents may be shown during the programme; c) The person who describes the immovable property should not be an employee or a representative of an estate agency; d) The specific...

At the end of 2006, the Italian Communications Authority (AGCOM) adopted two decisions (no.169/06/CSP and no.170/06/CSP) imposing fines on two Italian commercial television broadcasters, Retequattro and Italia 1, which were found to have acted in breach of the rules governing the number of advertising breaks allowed in the course of audiovisual works. To this effect, Article 37(4) of the Italian Broadcasting Code (Legislative Decree, 31 July 2005, no. 177) transposes Article 11(3) of the Television Without Frontiers Directive insofar as it stipulates that audiovisual works such as feature films...

In the Czech Republic, advertising is regulated by Act No. 40/1995 (Advertising Regulation Act), according to which, subject to a few exceptions, tobacco advertising and sponsorship by tobacco products/companies is generally prohibited (see IRIS 2002-9: 14 and IRIS 2003-6: 12). Such advertising is only allowed in the press and other printed matter that is exclusively intended for persons working in the tobacco trade and in publications printed and published in third countries, provided that they are not primarily intended for the Community market. The Act does not exclude the possibility of tobacco...

At its meeting on 26 April 2007, the Bundeskommunikationssenat (Federal Communications Board - BKS)) took decisions on two different issues relating to advertising in programmes broadcast by the Österreichischer Rundfunk (Austrian Broadcasting Corporation - ORF). The first concerned the broadcast of a programme on ORF 2 in which the audience’s attention was drawn to the musical event “Starnacht in Montafon” wherein the number of the ticket sales hotline was faded in on screen, and an announcement was made concerning the broadcasting of the recorded programme. The BKS ruled that this was a breach...

During 2006, TV4, a Swedish commercial television channel, had on three separate occasions been ordered by judgment to pay special fines for commercial advertising breaks in ongoing television broadcasting contrary to the radio-och TV lagen (1996:844), the Swedish Act on Radio and TV. According to the Swedish Act on Radio and TV, commercial advertising breaks in ongoing television broadcasting are only allowed in a specifically stated manner. The Act on Radio and TV prescribes that breaks may only be introduced in a television programme where they do not infringe the integrity and value of the...