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IRIS 2012-4:1/33 [MT] Scheme of Local Council Election Broadcasts

The Broadcasting Authority has launched a scheme for local council election broadcasts. Although local councils have been established in Malta since 1993, this is the first time in the history of political broadcasting that the Broadcasting Authority is organising a political broadcasting scheme for local councils. In the past, local council election broadcasts used to form part of the scheme of political broadcasts that would normally be running during the year including during the campaign period for local council elections. The new round of local council elections was held on Saturday 10 March...

IRIS 2012-4:1/11 [BE] Flemish Commercial Broadcaster Infringes Product Placement Provisions

During the programme Huizenjacht on VT4, a Flemish commercial broadcaster, showed the logo of Martini Brut (sparkling wine) several times. According to Vlaamse Regulator voor de Media (Flemish Media Regulator - VRM), this practice infringes Article 100, § 1, 3° Mediadecreet (Flemish Broadcasting Act) requiring that product placement is allowed if no undue prominence is given to the products included in the programme. Huizenjacht is a programme about the renovation of houses and house hunting. Huizenjacht contains an item in which an interior designer informs a couple about the renovation of a specific...

IRIS 2012-4:1/10 [BE] Flemish Commercial Broadcaster Does Not Infringe Teleshopping Provisions, But Offers an Interactive Service

During the programme ‘Kill the Clip’ on TMF, a Flemish commercial broadcaster, 5 video clips are broadcast. During these video clips the following banner is shown: ‘Keep the clip…Kill the clip’ ‘You decide SMS KILL or KEEP to 3373 (EUR 0,60/SMS)’. Vlaamse Regulator voor de Media (Flemish Media Regulator - VRM.) had to examine whether such a service should be labeled as teleshopping. Art. 2, 45° Mediadecreet (Flemish Broadcasting Act) defines teleshopping as “direct offers broadcast to the public with a view to the supply of goods or services, including immovable property, rights and obligations,...

IRIS 2012-4:1/6 [AL] Regulator Assumes a More Active Role in Monitoring Broadcasting Content

In recent times the National Council of Radio and Television (NCRT) has been significantly more active in monitoring broadcasting content of television stations and taking relevant decisions. So, in February 2012, the NCRT banned the broadcasting of an advertising spot of a mobile company, deeming it as a spot “that promotes a behaviour that endangers the normal health and psychic development of children.” The mobile company appealed this decision before the Council of Complaints at the NCRT. Both the Council and the psychologists' reports said that the spot contained elements that might foster...

IRIS 2012-3:1/30 [RO] OTV Sanctioned again for Breaching Electoral Campaigns Rules

On 19 January 2012 the Consiliul Naţional al Audiovizualului (National Council for Electronic Media - CNA) again sanctioned the commercial tabloid television station OTV for interrupting its programme for 10 minutes on 20 January 2012 at 19.00 local time, and for broadcasting only the announcement of the sanction. The trigger for the sanction was electoral advertising broadcast outside the electoral campaign period in favour of the political party Partidul Poporului - Dan Diaconescu (PP-DD, People’s Party - Dan Diaconescu) founded by the owner of the station: Dan Diaconescu (see inter alia IRIS...