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Refine your searchIRIS 2008-5:1/18 [GB] Regulator Proposes to Simplify Rules on Distribution of Advertising | |
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Ofcom, the UK communications regulator, has proposed changes in the rules relating to the distribution of television advertising. These reflect the provisions in the new Audiovisual Media Services Directive (see IRIS 2008-1: 5). Currently, the rules applied to most TV channels reflect those in the Television Without Frontiers Directive and limit advertising to no more than an average of nine minutes per hour plus three minutes for teleshopping, with no more than 12 minutes advertising in each hour. There must be a break of 20 minutes between advertising slots, which must be taken during natural... |
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IRIS 2008-5:1/17 [GB] Regulator Unable to Take Action Against Major Reduction in Children’s Programmes | |
Under the Communications Act 2003, the UK communications regulator Ofcom no longer has the power to set quotas of children’s programmes to be provided by the commercial public service broadcasters. Instead, it must consider whether such broadcasters, taken together, offer ‘a suitable quantity and range of high-quality and original programmes for children and young people’. Where a broadcaster proposes a significant change to its programme policy, it must consult Ofcom and take its opinions into account. ITV1, the major commercial terrestrial channel, proposed to reduce the amount of children’s... |
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IRIS 2008-5:1/16 [GB] House of Lords Bans Advertisement as “Political” | |
On 12 March 2008, the House of Lords announced its decision, upholding the view of the Broadcast Advertising Clearance Centre (now “Clearcast”), that an advertisement submitted on behalf of Animal Defenders International for broadcast clearance would infringe Section 321(2) of the Communications Act 2003, i.e. the prohibition on political advertising. There was no disagreement that the content of the advertisement was inoffensive. It was intended as part of a campaign, entitled "My Mate's a Primate", which sought to draw the public’s attention to the exploitative (in ADI’s eyes) use of primates... |
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IRIS 2008-4:1/24 [GB] Regulator Announces New Consumer Protection Measures for Viewers Participating in Programmes | |
During 2007, the UK experienced a series of major scandals involving the participation of viewers in television programmes, mainly through the use of premium rate telephone services (see IRIS 2007-8: 11 and IRIS 2007-10: 15). As a result, Ofcom, the communications regulator, fined broadcasters a total of GBP 3.5 million; it also commissioned a report into the actions of broadcasters, which concluded that systemic problems exist in the use of such services. Ofcom has now decided on action to implement all the recommendations of the report. In future, all TV broadcasters’ licences will make the broadcasters... |
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IRIS 2008-4:1/23 [GB] Manhunt 2 Videogame Classification Saga Ends | |
Following a decision in June 2007 by the British Board of Film Classification not to give it a certificate (see IRIS 2007-7: 14), the videogame Manhunt 2, made by Rockstar Games for PS2 and Nintendo Wii consoles, could not be legally supplied within the United Kingdom. A revised version has also been refused a certificate. The BBFC’s main rationale was that the game depicted unremitting violence towards humans. However, as was pointed out in an article in the Times newspaper, there has been no difficulty in purchasing a copy online. On 10 December 2007, the BBFC’s decision was overturned by a decision... |